Does Auth0 offer a special discount for startups? Yes — Auth0 offers a generous discount 🤑 for founders: a full year free on the B2B Professional plan. In this guide, you’ll see exactly how to claim the Auth0 promo code via XRaise 🎉 and how to turn those savings into extra runway, safer authentication, and faster shipping.
How to Get Auth0 Promo Code
Getting your Auth0 discount through XRaise is simple. Just follow these steps:
1️⃣ Visit the Auth0 Promo Code page on the XRaise website.
2️⃣ Fill out the short form with your name, email, and website.
3️⃣ You’ll receive the Auth0 promo code and step-by-step instructions via email within 24 hours.
With just a few clicks, you can access a vast database of funding opportunities, including grants, tech credits, accelerators, and pitch events.
What is Auth0?
Auth0 is a cloud Identity-as-a-Service (IDaaS) platform (now part of Okta) that lets startups add secure authentication and authorization without building it from scratch. It covers login, signup, session management, SSO, MFA, and user provisioning for web, mobile, and desktop apps. For lean teams, Auth0 removes the heavy lifting of identity so you can focus on product velocity and customer value.
Founded in 2013 and headquartered in the Seattle area, Auth0 is widely used by SaaS and B2B companies that need enterprise-grade features early (SSO, SAML, MFA) as well as B2C apps that want modern, secure login experiences. Its Universal Login and broad SDK set make implementation fast while keeping security standards high.
Core features:
- 🔐 Universal Login & SSO — Centralized, branded login that works across apps; reduced password fatigue.
- 🧩 Social & Enterprise Identity Providers — Google, Facebook, LinkedIn; enterprise SAML/LDAP/OIDC federation.
- 📱 Multi‑Factor Authentication (MFA) — OTP apps, SMS, hardware keys; step‑up security when it matters.
- 🧷 Passwordless & Magic Links — Modern flows that improve conversion and UX.
- 🛡️ Attack Protection & Breach Checks — Built‑in anomaly detection and compromised password screening.
- 🧭 RBAC & Fine‑Grained Authorization — Define roles/permissions so your app knows who can do what.
- 🧰 APIs & 30+ SDKs — Drop‑in integration for popular languages and frameworks.
- ⚙️ Actions/Rules & Webhooks — Extend/automate auth flows with serverless logic.
Integrations:
- 🧠 Identity providers (OIDC/SAML/LDAP) for workforce and customer use cases.
- 🧪 Developer toolchain via REST APIs, SDKs, and event hooks for CI/CD and ops.
- 🧭 Ecosystem add‑ons (e.g., SCIM, directory sync) for provisioning and org management.
Startup‑specific benefits:
- 🚀 Ship faster — Add secure login in days, not sprints; avoid auth edge‑case debt.
- 💰 Reduce risk & cost — Enterprise‑grade security without a full security team.
- 📈 Scale when growth hits — From hundreds to 100K+ MAUs without re‑architecting.
How Much is the Auth0 Promo Code Worth?
Auth0’s startup offer gives 12 months free on the B2B Professional plan. Practically, that’s up to ~$20,000 in annual savings 💰 depending on your scale and plan usage. Unlike a small one‑time coupon, this is a full year of subscription pricing waived, so you keep all included features and MAU limits during the period.
What the free year covers:
- ✅ Access to the B2B Professional tier features (e.g., unlimited Organizations, enterprise MFA, inbound SCIM).
- ✅ Generous usage: scale up to 100,000 Monthly Active Users (MAUs) during the year.
- ✅ Standard overage rules resume after the 12 months.
Savings in practice (illustrative scenarios based on standard pricing in the database):
Scenario | Plan & MAU | Standard Monthly | Standard Annual | With Startup Offer (12 mo free) | Your Savings |
---|---|---|---|---|---|
A | B2B Professional (500 MAU) | $800 | $9,600 | $0 for first 12 months | $9,600 |
B | B2B Professional (5,000 MAU) | $1,500 | $18,000 | $0 for first 12 months | $18,000 |
C | Higher usage within Pro cap | — | — | $0 for first 12 months | Up to ~$20,000 |
Key terms founders care about:
- 📆 Duration: 12 months from activation (time it to coincide with launch/scale phase).
- 🧾 Stackability: Generally not stackable with other Auth0 promos; choose one route.
- 🧩 Eligibility: New/free‑tier Auth0 users; see criteria below.
Why this stands out: A full‑year waiver beats typical 10–20% SaaS discounts. If you’re planning enterprise pilots or fast user growth, this can cover your entire first year of identity costs, letting you invest savings in product and GTM.

Eligibility + Tips to Maximize Your Auth0 Discount
Not every company qualifies, and approval requires a legitimate startup profile. Use the checklist below to avoid preventable rejections and to squeeze the most value from the free year.
Who qualifies?
- 🆕 New/Auth0‑free‑tier users — Existing paid customers typically aren’t eligible.
- 🧑💻 Real startups — Early‑stage (younger companies), commonly with modest funding/ARR.
- 🌐 Professional presence — Company website/landing page and a team email domain (not personal email).
- 🌎 Global availability — Program runs internationally; regional nuances may apply.
Tips to maximize value:
- 💡 Delay activation until production — Start the 12‑month clock when you actually go live.
- 📊 Monitor MAUs & features — Use alerts/dashboards; avoid surprise overages once the year ends.
- 🧭 Pick the right tier — Use Pro if you need enterprise features; skip add‑ons (like SMS costs) until needed.
- 📁 Document & export — Keep configs and user data ready in case you later change tiers or providers.
Auth0 Plans & Pricing
Auth0 pricing is MAU‑based with B2C and B2B editions, offered monthly or annually. The startup offer maps to B2B Professional, but it’s useful to see the landscape to plan beyond the free year.
Plan | Included MAU (from) | Monthly Price | Highlights |
---|---|---|---|
Free | 7,500 | $0 | Basic email/social login, 1 tenant, community support (no custom domain, limited features). |
Essentials (B2C) | 500 | $35 | Custom domain, magic link/SMS, RBAC, more tenants, standard support. |
Professional (B2C) | 1,000 | $240 | Full MFA, advanced attack protection, enterprise SSO options, 10‑day logs. |
Enterprise (B2C) | 10,000+ | Custom | Advanced security, higher SLAs, unlimited scale, premium support. |
Essentials (B2B) | 500 | $150 | Adds unlimited external IDPs (SAML/ADFS), more org features for B2B. |
Professional (B2B) | 500 | $800 | Unlimited Organizations, enterprise MFA, inbound SCIM, advanced user mgmt. |
Enterprise (B2B) | 10,000+ | Custom | Extra enterprise capabilities (e.g., machine‑to‑machine, HRD), 99.9%+ SLAs. |
Note: Prices scale with MAU (e.g., B2C Pro at 2,500 MAU ≈ $545/mo; B2B Pro at 5,000 MAU ≈ $1,500/mo). Annual billing options are available.
Where the discount applies: The 12‑month free applies to B2B Professional (and its included limits/features) during the promo period.
Who Should Use Auth0?
Auth0 is a strong fit when identity is strategic to your product or your customers expect enterprise‑grade security. If your roadmap includes SSO, MFA, and organization‑level access control, Auth0 lets a small team achieve this quickly and safely.
Ideal for:
- 👥 B2B SaaS & multi‑tenant apps — Enterprise SSO, Organizations, and provisioning built‑in.
- 🏥 Regulated industries — Fintech/health/edu that need compliance‑friendly auth and logging.
- 📈 High‑growth apps — Spike‑proof, from hundreds to 100K+ MAUs without re‑architecting.
- 🧑💻 Lean engineering teams — Offload auth to focus on core product and GTM.
When it may not fit:
- 🧪 Very small MVPs/side projects with trivial auth needs (homegrown or free tools may suffice).
- 🏗️ Teams optimizing pure cost at massive scale who prefer self‑hosted OSS (e.g., Keycloak/Ory) despite ops overhead.
- 🛡️ Strict no‑cloud environments requiring on‑prem only.
Auth0 Best Alternatives
Comparing options helps align identity spend with your stack and runway. Here are two credible alternatives commonly considered by startups:
Alternative | Pricing Snapshot | Why choose it instead | Trade‑offs for startups |
---|---|---|---|
Firebase Authentication | Generous free tier; per‑user fees beyond high free caps | Deep integration with Google Cloud/Firebase; great for mobile/web teams needing zero‑config start | Not built for enterprise SAML/AD; RBAC & enterprise features are limited vs. Auth0 |
Amazon Cognito | Very low per‑user cost at scale; native AWS | Tight AWS integration (Lambda, API Gateway), extreme scale, cost‑efficient | Setup/UX can be clunky; docs/UI weaker; enterprise feature set less turnkey |

Also consider Okta when you evolve toward workforce IAM at larger scale; it’s powerful but can be overkill for early startups.
FAQ on Auth0 Promo Code
❓ Is the promo recurring? No — it’s a one‑time 12‑month free period; normal pricing resumes afterward.
❓ Which plan does it cover? B2B Professional for 12 months, including enterprise features and generous MAU limits.
❓ Can existing customers use it? Typically no if you’re already a paid customer; new/free‑tier users can apply.
❓ Can it stack with other offers or trials? Not stackable with other Auth0 promos; pick one route.
❓ When should I activate it? Activate when you’re ready for production — the 12‑month clock starts on activation.
❓ What happens after it expires? You can continue on paid plans (charged by MAU/overages) or downgrade to Free if appropriate.
❓ Do nonprofits or student teams qualify? They often have separate programs; check those if applicable.
Final Thoughts
If identity is on your critical path, the Auth0 promo code is a runway multiplier. A full year of B2B Professional for $0 means you can ship secure SSO/MFA, run enterprise pilots, and scale MAUs without touching budget — then decide later whether to keep paying or pivot. For lean teams chasing traction, that’s real leverage. 🚀
Ready to capture the savings and move faster? Claim your promo code on XRaise today and turn authentication from a blocker into a competitive advantage. 💡
